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Betterware de Mexico, S.A.P.I. de C.V

BWMX on NYSE. Catalog & mail-order houses. Market value $652m.

Watch this stockFree. We tell you when something changes.

This company reports once a year (it is based outside the US), so every figure comes from its annual report for the year to December 2024.

We can't read total debt from the filing, so debt is left out.

Cash flow or capital spending isn't reported, so free cash flow is unknown.

The latest annual report is over 15 months old, so we don't rank it.

Should I look at this?

Not a fit for our list right now

Why it could be worth it

What to watch out for

See Retail & consumer stocks that passed both tests

This is not advice. Check the numbers below.

Compare with another stock

Cash yield
annual report to December 2024
n/a

We could not compute this from the filings.

Price to profit
annual report to December 2024
n/a

The filings do not give us enough to work this out.

Return on capital
five annual reports to December 2024
n/a

The filings do not give us enough to work this out.

Quality score: not known. Price score: not known. Our list needs 70 on quality and 60 on price.

$16.30 a share, 32% above its 1-year low

Over the past year the price has ranged from $12.34 to $19.79.

Prices from Tuesday’s close (6 October).

Five years of cash, in billions

n/a
n/a
n/a
n/a
n/a
20202021202220232024
Revenue
n/an/an/an/an/a
Operating margin
n/an/an/an/an/a
Debt to equity
n/an/an/an/an/a
Shares outstanding
0.04bn0.04bn0.04bn0.04bn0.04bn

Health checks

  • Free cash flow positiveNot enough data
  • Accounting looks honest (Beneish)Not enough data
  • Financial strength (Piotroski)Not enough data
  • Profit backed by cash (accruals)Not enough data
  • DebtUnknown
  • Revenue growth, five yearsUnknown
  • Buying back its own sharesRoughly flat

Dates

Next results (estimated)
n/a
Last annual report (10-K)
30 April 2026
Next quarterly (estimated, 10-Q)
n/a

Who owns it

None of the long-term investors we follow own it. 46 funds in all.

Jun '25
Dec '25
Jun '26
Largest holders overall

From 13F filings for the quarter ended 30 June 2026.

Big holders and activists

2 investors own more than 5%.

  • Campalier, S.A. de C.V.
    Insider or founder
    at least 51.4%
    (filed with 1 related holder)
    Since 2 June 2026
  • Party Products Holdings LLC
    Passive investor
    at least 5.7%
    (filed with 4 related holders)
    Since 2 June 2026

From Schedule 13D and 13G filings: anyone owning more than 5% must file one.

What insiders did

In the last 12 months, 4 insiders bought $4m of shares on the open market.

Cluster buy3 insiders bought within 30 days (15 September 2026 to 16 September 2026).
  • CHEVALLIER SANTIAGO CAMPOS
    MD Betterware Mexico, Director
    Bought
    Date
    16 September 2026
    Shares
    15,000
    Price
    $16.46
    Value
    $246,924
  • Campos Luis
    Director
    Bought
    Date
    16 September 2026
    Shares
    35,000
    Price
    $16.44
    Value
    $575,456
  • CHEVALLIER ANDRES CAMPOS
    CHIEF EXECUTIVE OFFICER, Director
    Bought
    Date
    16 September 2026
    Shares
    15,000
    Price
    $16.50
    Value
    $247,494
  • Campos Luis
    Director
    Bought
    Date
    15 September 2026
    Shares
    45,000
    Price
    $16.26
    Value
    $731,646
  • CHEVALLIER ANDRES CAMPOS
    CHIEF EXECUTIVE OFFICER, Director
    Bought
    Date
    15 September 2026
    Shares
    30,000
    Price
    $16.41
    Value
    $492,291
  • Campos Luis
    Director
    Bought
    Date
    4 August 2026
    Shares
    21,829
    Price
    $17.00
    Value
    $371,093
  • Campos Luis
    Director
    Bought
    Date
    3 August 2026
    Shares
    3,186
    Price
    $17.00
    Value
    $54,162
  • Campos Luis
    Director
    Bought
    Date
    31 July 2026
    Shares
    3,917
    Price
    $16.93
    Value
    $66,315
  • Campos Luis
    Director
    Bought
    Date
    27 July 2026
    Shares
    46,830
    Price
    $16.41
    Value
    $768,480
  • SALAZAR FERNANDO
    STRATEGY OFFICE SENIOR MANAGER
    Bought
    Date
    30 April 2026
    Shares
    159
    Price
    $16.96
    Value
    $2,690

From Form 4 filings: insiders must report trades in their own company's shares within two days.

Warning signs in its filings

Problems the company itself reported to the SEC, in its own words.

Betterware de Mexico, S.A.P.I. de C.V doesn’t file a US annual report (10-K), so we haven’t checked it.

A 10-K is the yearly report every US company files with the SEC. An 8-K is a short notice of a big event.

What could go wrong

Cheap for a reason is the question the numbers cannot answer.

Whether the price already reflects the risks is what the deep dive is for.

The deep dive

Everything above is arithmetic on public filings. The deep dive reads the last ten years of annual reports, the proxy statements, and the earnings calls, then argues the case the way Buffett, Klarman, and Hohn would, and checks every claim against the source.

  • What the business is worth, as a range, and the margin of safety at today’s price
  • Prices to start buying, buy, and buy hard
  • The three things that would make this a mistake
  • Every number footnoted to the filing it came from
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What a finished deep dive looks like

Not advice. Numbers on this page come from SEC filings and are updated each night; prices are updated again after the US market closes. The five-year figures are rounded.