Willow Financial
ROGERS, ARfiles as Willow Financial LLC
$99m in 37 US stocks at the end of 31 March 2026. The top 10 are 65.2% of the money. It changed about 23.6% of the portfolio this quarter.
Value
$99m
Stocks
37
Top 10 share
65.2%
Turnover
23.6%
What changed this quarter
New
Bought for the first time this quarter.
- Davis Fundamental ETF TRDFNL5.3% of the fund
- Sprott FDS TRSETM1.8% of the fund
- NvidiaNVDA0.4% of the fund
- AlphabetGOOGL0.4% of the fund
- NetflixNFLX0.4% of the fund
- Amazon.comAMZN0.4% of the fund
- Spdr Gold TRGLD0.2% of the fund
Added
Bought more of a stock they already held.
- Tidal Trust IGRNY8.3% of the fund+37%
- Wedbush SER TRIVES7.3% of the fund+163%
- Thornburg ETF TRTPLS6.3% of the fund+19%
- Bondbloxx ETF TrustBBBS6.1% of the fund+39%
- Tema ETF TrustCANC5.2% of the fund+99%
- Dimensional ETF TrustDFIS4.6% of the fund+12%
- Tema ETF TrustVOLT4.1% of the fund+40%
- WalmartWMT4.0% of the fund+6%
- MicrosoftMSFT0.5% of the fund+21%
Cut
Sold some of their stake.
- Federated Hermes ETF TrustFDV9.1% of the fund-24%
- Wisdomtree TRWTBN6.1% of the fund-2%
- John Hancock Exchange TradedJDVI5.3% of the fund-19%
- Invesco Exchange Traded FD TXMHQ5.1% of the fund-41%
- Alps ETF TROUSM2.8% of the fund-46%
- Tema ETF TrustWELD2.3% of the fund-31%
- ExxonMobil HoldingsXOM1.3% of the fund-5%
- J P Morgan Exchange Traded FJPEF0.8% of the fund-12%
- EA Series TrustFRDM0.5% of the fund-11%
- J P Morgan Exchange Traded FJPST0.4% of the fund-89%
- American ExpressAXP0.3% of the fund-3%
- Global X FDSSHLD0.2% of the fund-91%
Sold out
Sold their entire stake.
- Tema ETF TrustTOLL-100%
- Alps ETF TRELFY-100%
- RTXRTX-100%
- AmphenolAPH-100%
- VisaV-100%
- Cboe Global MktsCBOE-100%
- Berkley W RWRB-100%
- Trane TechnologiesTT-100%
- EatonETN-100%
- Blackrock ETF TrustLCTU-100%
Holdings
- Federated Hermes ETF TrustFDV
- Share
- 9.1%
- Value
- $9m
- Shares
- 290,221
-24%
- Tidal Trust IGRNY
- Share
- 8.3%
- Value
- $8m
- Shares
- 342,365
+37%
- Wedbush SER TRIVES
- Share
- 7.3%
- Value
- $7m
- Shares
- 252,923
+163%
- Thornburg ETF TRTPLS
- Share
- 6.3%
- Value
- $6m
- Shares
- 248,384
+19%
- Touchstone ETF TrustSIO
- Share
- 6.2%
- Value
- $6m
- Shares
- 239,261
Held
- Wisdomtree TRWTBN
- Share
- 6.1%
- Value
- $6m
- Shares
- 239,124
-2%
- Bondbloxx ETF TrustBBBS
- Share
- 6.1%
- Value
- $6m
- Shares
- 117,064
+39%
- John Hancock Exchange TradedJDVI
- Share
- 5.3%
- Value
- $5m
- Shares
- 145,826
-19%
- Davis Fundamental ETF TRDFNL
- Share
- 5.3%
- Value
- $5m
- Shares
- 117,411
New
- Tema ETF TrustCANC
- Share
- 5.2%
- Value
- $5m
- Shares
- 139,662
+99%
- Invesco Exchange Traded FD TXMHQ
- Share
- 5.1%
- Value
- $5m
- Shares
- 49,076
-41%
- Dimensional ETF TrustDFIS
- Share
- 4.6%
- Value
- $5m
- Shares
- 134,670
+12%
- Tema ETF TrustVOLT
- Share
- 4.1%
- Value
- $4m
- Shares
- 117,477
+40%
- Alps ETF TROUSM
- Share
- 2.8%
- Value
- $3m
- Shares
- 64,290
-46%
- Tema ETF TrustWELD
- Share
- 2.3%
- Value
- $2m
- Shares
- 45,068
-31%
- Sprott FDS TRSETM
- Share
- 1.8%
- Value
- $2m
- Shares
- 53,761
New
- Vanguard Index FDSVOO
- Share
- 1.1%
- Value
- $1m
- Shares
- 1,877
Held
- J P Morgan Exchange Traded FJPEF
- Share
- 0.8%
- Value
- $815,326
- Shares
- 11,354
-12%
- Vanguard Index FDSVO
- Share
- 0.8%
- Value
- $773,089
- Shares
- 2,692
Held
- EA Series TrustFRDM
- Share
- 0.5%
- Value
- $497,424
- Shares
- 9,102
-11%
- Ishares TRIVV
- Share
- 0.5%
- Value
- $476,843
- Shares
- 730
Held
- J P Morgan Exchange Traded FJPST
- Share
- 0.4%
- Value
- $440,914
- Shares
- 8,712
-89%
- Vaneck ETF TrustMOAT
- Share
- 0.4%
- Value
- $385,350
- Shares
- 3,985
Held
- Global X FDSSHLD
- Share
- 0.2%
- Value
- $215,566
- Shares
- 3,043
-91%
- Ishares Silver TRSLV
- Share
- 0.2%
- Value
- $213,687
- Shares
- 3,136
Held
- Vanguard Index FDSVB
- Share
- 0.2%
- Value
- $210,060
- Shares
- 802
Held
- Spdr Gold TRGLD
- Share
- 0.2%
- Value
- $204,818
- Shares
- 476
New
| Company | Share of fund | Value | Shares | Change |
|---|---|---|---|---|
| Federated Hermes ETF TrustFDV | 9.1% | $9m | 290,221 | -24% |
| Tidal Trust IGRNY | 8.3% | $8m | 342,365 | +37% |
| Wedbush SER TRIVES | 7.3% | $7m | 252,923 | +163% |
| Thornburg ETF TRTPLS | 6.3% | $6m | 248,384 | +19% |
| Touchstone ETF TrustSIO | 6.2% | $6m | 239,261 | Held |
| Wisdomtree TRWTBN | 6.1% | $6m | 239,124 | -2% |
| Bondbloxx ETF TrustBBBS | 6.1% | $6m | 117,064 | +39% |
| John Hancock Exchange TradedJDVI | 5.3% | $5m | 145,826 | -19% |
| Davis Fundamental ETF TRDFNL | 5.3% | $5m | 117,411 | New |
| Tema ETF TrustCANC | 5.2% | $5m | 139,662 | +99% |
| Invesco Exchange Traded FD TXMHQ | 5.1% | $5m | 49,076 | -41% |
| Dimensional ETF TrustDFIS | 4.6% | $5m | 134,670 | +12% |
| Tema ETF TrustVOLT | 4.1% | $4m | 117,477 | +40% |
| WalmartWMT | 4.0% | $4m | 31,825 | +6% |
| Alps ETF TROUSM | 2.8% | $3m | 64,290 | -46% |
| Tema ETF TrustWELD | 2.3% | $2m | 45,068 | -31% |
| Sprott FDS TRSETM | 1.8% | $2m | 53,761 | New |
| ExxonMobil HoldingsXOM | 1.3% | $1m | 7,606 | -5% |
| Vanguard Index FDSVOO | 1.1% | $1m | 1,877 | Held |
| J P Morgan Exchange Traded FJPEF | 0.8% | $815,326 | 11,354 | -12% |
| Vanguard Index FDSVO | 0.8% | $773,089 | 2,692 | Held |
| EA Series TrustFRDM | 0.5% | $497,424 | 9,102 | -11% |
| AppleAAPL | 0.5% | $488,800 | 1,926 | Held |
| Ishares TRIVV | 0.5% | $476,843 | 730 | Held |
| MicrosoftMSFT | 0.5% | $452,718 | 1,223 | +21% |
| NvidiaNVDA | 0.4% | $441,755 | 2,533 | New |
| J P Morgan Exchange Traded FJPST | 0.4% | $440,914 | 8,712 | -89% |
| AlphabetGOOGL | 0.4% | $421,851 | 1,467 | New |
| NetflixNFLX | 0.4% | $408,830 | 4,252 | New |
| Amazon.comAMZN | 0.4% | $391,756 | 1,881 | New |
| Vaneck ETF TrustMOAT | 0.4% | $385,350 | 3,985 | Held |
| American ExpressAXP | 0.3% | $337,870 | 1,117 | -3% |
| Edwards LifesciencesEW | 0.3% | $317,037 | 3,959 | Held |
| Global X FDSSHLD | 0.2% | $215,566 | 3,043 | -91% |
| Ishares Silver TRSLV | 0.2% | $213,687 | 3,136 | Held |
| Vanguard Index FDSVB | 0.2% | $210,060 | 802 | Held |
| Spdr Gold TRGLD | 0.2% | $204,818 | 476 | New |
Over time and by industry
Value over time
Mar '26
Value is up 0.4% since 31 December 2025.
Where the money is
Everyday goods4.0%
Technology1.4%
Energy1.3%
Media & telecom0.8%
Retail & consumer0.4%
Financial services0.3%
Health care0.3%
Other91.4%
From the fund's 13F filings. They list US stocks and options only, 45 days after each quarter, and leave out cash, bonds, shorts and foreign shares.