Hubspot

HUBS on NYSE. HubSpot sells marketing, sales, and customer service software to mid-sized businesses. Market value $11.0bn.

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Price checks use the past 12 months to June 2026. Quality checks use five annual reports, the latest for the year to December 2025.

We can't read total debt from the filing, so debt is left out.

Should I look at this?

Not a fit for our list right now

See Technology stocks that passed both tests

This is not advice. Check the numbers below.

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Cash yield
past 12 months to June 2026
6.1%high

For every $100 of what the whole company costs, it produced $6.08 of spare cash in the past 12 months. A savings account pays about $4.

Price to profit
past 12 months to June 2026
n/a

The filings do not give us enough to work this out.

Return on capital
five annual reports to December 2025
n/a

The filings do not give us enough to work this out.

Quality score: 60 of 100. Price score: 57 of 100. Our list needs 70 on quality and 60 on price.

$217.09 a share, 28% above its 1-year low

Over the past year the price has ranged from $169.63 to $497.96.

Pays no dividend

Prices from Tuesday’s close (6 October).

Five years of cash, in billions

0.2
0.2
0.3
0.5
0.6
0.7
2021202220232024202512 monthsto Jun '26
Revenue
$1.3bn$1.7bn$2.2bn$2.6bn$3.1bn
Operating margin
-4.2%-5.9%-9.3%-2.6%0.2%
Debt to equity
n/an/an/an/an/a
Shares outstanding
0.05bn0.05bn0.05bn0.05bn0.05bn

Health checks

  • Free cash flow positive5 of 5 years
  • Accounting looks honest (Beneish)Not enough data
  • Financial strength (Piotroski)5 of 8 checks we could run
  • Profit backed by cash (accruals)No
  • DebtUnknown
  • Revenue growth, five yearsStrong, 28.8% a year
  • Buying back its own sharesRoughly flat

The quarter to June 2026

How the business did, compared with the same quarter a year earlier.

  • Sales: $912 million last quarter, up 20% on a year ago.
  • Profit: $43 million, after a loss of $3 million a year ago.
  • It keeps 4 cents of each $1 of sales as operating profit, after losing 3 cents a year earlier.
  • Spare cash over the past 12 months: $658 million, up from $514 million.
  • 4% fewer shares than a year ago. Each share owns a bit more of the company.
  • Sales grew on a year ago in each of the last 4 quarters.
Sales by quarter
Sales by quarter
Quarter toAmount
September 2024$670m
December 2024$703m
March 2025$714m
June 2025$761m
September 2025$810m
December 2025$847m
March 2026$881m
June 2026$912m
Profit by quarter
Profit by quarter
Quarter toAmount
September 2024$8m
December 2024Not reported
March 2025-$22m
June 2025-$3m
September 2025$17m
December 2025$54m
March 2026$33m
June 2026$43m

From the company's quarterly reports to the SEC.

Dates

Next results (estimated)
n/a
Last annual report (10-K)
11 February 2026
Next quarterly (estimated, 10-Q)
4 November 2026

Who owns it

3 long-term investors we follow own it, unchanged from 3 last quarter. 598 funds in all.

Jun '25
Dec '25
Jun '26
Largest holders overall

From 13F filings for the quarter ended 30 June 2026.

Big holders and activists

4 investors own more than 5%.

From Schedule 13D and 13G filings: anyone owning more than 5% must file one.

What insiders did

In the last 12 months, 4 insiders bought $3m of shares on the open market. 2 sold $29m, $29m of it under preset trading plans.

  • Halligan Brian
    Director
    Sold
    under a preset trading plan
    Date
    15 September 2026
    Shares
    8,500
    Price
    $245.64
    Value
    $2m
  • Halligan Brian
    Director
    Sold
    under a preset trading plan
    Date
    18 August 2026
    Shares
    8,500
    Price
    $219.50
    Value
    $2m
  • Dischler Gerald
    Director
    Bought
    Date
    10 August 2026
    Shares
    925
    Price
    $215.93
    Value
    $199,735
  • FISHER ERIKA ASHLEY
    Chief Legal Officer
    Sold
    under a preset trading plan
    Date
    4 August 2026
    Shares
    702
    Price
    $235.22
    Value
    $165,124
  • Halligan Brian
    Director
    Sold
    under a preset trading plan
    Date
    21 July 2026
    Shares
    8,500
    Price
    $221.09
    Value
    $2m
  • Halligan Brian
    Director
    Sold
    under a preset trading plan
    Date
    16 June 2026
    Shares
    8,500
    Price
    $184.42
    Value
    $2m
  • Halligan Brian
    Director
    Sold
    under a preset trading plan
    Date
    19 May 2026
    Shares
    8,500
    Price
    $220.00
    Value
    $2m
  • Shah Dharmesh
    Chief Technology Officer, Director
    Bought
    Date
    12 May 2026
    Shares
    10,000
    Price
    $181.37
    Value
    $2m
  • Rangan Yamini
    Chief Executive Officer & Pres, Director
    Bought
    Date
    12 May 2026
    Shares
    2,750
    Price
    $189.84
    Value
    $522,060
  • NORRINGTON LORRIE M
    Director
    Bought
    Date
    11 May 2026
    Shares
    1,313
    Price
    $190.42
    Value
    $250,021

From Form 4 filings: insiders must report trades in their own company's shares within two days.

Warning signs in its filings

Problems the company itself reported to the SEC, in its own words.

None of the warning signs we check for were found.

We look for five warning signs: doubt it can keep going, weak checks on its own accounts, a notice that its past accounts can't be relied on, a change of auditor, and one customer bringing in a big share of sales. We don't check lawsuits, investigations or debt yet.

We checked the auditor's report, internal controls, restatement notices, auditor changes and big customers in the 10-K filed 11 Feb 2026, plus the 10-Q filed 5 Aug 2026 and 5 later 8-Ks.

A 10-K is the yearly report every US company files with the SEC. An 8-K is a short notice of a big event.

What could go wrong

Cheap for a reason is the question the numbers cannot answer.

Whether the price already reflects the risks is what the deep dive is for.

The deep dive

Everything above is arithmetic on public filings. The deep dive reads the last ten years of annual reports, the proxy statements, and the earnings calls, then argues the case the way Buffett, Klarman, and Hohn would, and checks every claim against the source.

  • What the business is worth, as a range, and the margin of safety at today’s price
  • Prices to start buying, buy, and buy hard
  • The three things that would make this a mistake
  • Every number footnoted to the filing it came from
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What a finished deep dive looks like

Not advice. Numbers on this page come from SEC filings and are updated each night; prices are updated again after the US market closes. The five-year figures are rounded.