Key Financial

WEST CHESTER, PAfiles as Key Financial Inc

$611m in 1,356 US stocks at the end of 30 June 2026. The top 10 are 29.6% of the money. It changed about 6.8% of the portfolio this quarter.

Value

$611m

Stocks

1,356

Top 10 share

29.6%

Turnover

6.8%

What changed this quarter

New

Bought for the first time this quarter.

Doubleline ETF TrustDMBS
0.6% of the fund
Thomson Reuters Corp /canTRI
<0.1% of the fund
RBB Fund TrustFEGE
<0.1% of the fund
Pimco ETF TRBOND
<0.1% of the fund
Capital Group Global EquityCGGE
<0.1% of the fund
J P Morgan Exchange Traded FJCPB
<0.1% of the fund
Honeywell InternationalHON
<0.1% of the fund
Honeywell AerospaceHONA
<0.1% of the fund
Ishares TRIBMQ
<0.1% of the fund
Ishares TRIBMP
<0.1% of the fund
Ishares TRIBTL
<0.1% of the fund
Ishares TRIBTK
<0.1% of the fund
Ishares TRIBTH
<0.1% of the fund
Ishares TRIBTI
<0.1% of the fund
Ishares TRIBTJ
<0.1% of the fund
BGC GroupBGC
<0.1% of the fund
Ishares TRIBMO
<0.1% of the fund
Cohen & Steers LTD DurationLDP
<0.1% of the fund
Neuberger Berman ETF TrustNBCM
<0.1% of the fund
DuPont de NemoursDD
<0.1% of the fund
Pacer FDS TRECOW
<0.1% of the fund
Ishares TRIBTG
<0.1% of the fund
Ishares TRIMTM
<0.1% of the fund
Space Exploration TechnologiesSPCX
<0.1% of the fund
Nuveen Municipal High Income Opportunity FundNMZ
<0.1% of the fund

Added

Bought more of a stock they already held.

Wisdomtree TREES
3.3% of the fund
+2%
Ishares TRGOVT
3.2% of the fund
+11%
Ishares TREFG
2.0% of the fund
+11%
ExxonMobil HoldingsXOM
1.6% of the fund
+53%
Invesco Exch TRD SLF IDX FDBSMR
1.4% of the fund
+7%
Invesco Exch TRD SLF IDX FDBSMQ
1.1% of the fund
+51%
Ishares TREFV
0.8% of the fund
+15%
Proshares TREFAD
0.8% of the fund
+18%
American Centy ETF TRQGRO
0.7% of the fund
+28%
J P Morgan Exchange Traded FJPST
0.5% of the fund
+129%
AlphabetGOOG
0.5% of the fund
+6%
Ishares TRILCG
0.3% of the fund
+11%
Wisdomtree TRDTD
0.3% of the fund
+4%
J P Morgan Exchange Traded FHELO
0.3% of the fund
+58%
General ElectricGE
0.3% of the fund
+9%
Ishares TRIWB
0.3% of the fund
+6%
Invesco Exchange Traded FD TSPHQ
0.3% of the fund
+6%
Invesco Exch Traded FD TR IIRWL
0.2% of the fund
+31%
Invesco Exch TRD SLF IDX FDBSMW
0.2% of the fund
+11%
GE VernovaGEV
0.2% of the fund
+10%
Invesco Exch TRD SLF IDX FDBSSX
0.2% of the fund
+11%
Vanguard Index FDSVBK
0.2% of the fund
+3%
Ishares TRILCV
0.2% of the fund
+7%
Vanguard Intl Equity Index FVWO
0.2% of the fund
+20%
BNY Mellon ETF TrustBKMC
0.2% of the fund
+6%

Cut

Sold some of their stake.

Wisdomtree TRDOL
3.7% of the fund
-5%
Wisdomtree TRDNL
3.4% of the fund
-2%
Spdr Series TrustSLYG
1.6% of the fund
-3%
Spdr Series TrustSPYG
1.5% of the fund
-9%
BroadcomAVGO
1.2% of the fund
-5%
First TR Exch Traded FD IIIFPEI
1.2% of the fund
-7%
NvidiaNVDA
1.1% of the fund
-2%
Spdr Series TrustSPTI
1.1% of the fund
-4%
Johnson & JohnsonJNJ
1.0% of the fund
-3%
Wisdomtree TRDES
1.0% of the fund
-2%
Amazon.comAMZN
1.0% of the fund
-5%
JPMorgan ChaseJPM
0.9% of the fund
-20%
Ishares TRIWF
0.8% of the fund
-2%
Invesco Exch TRD SLF IDX FDBSCQ
0.5% of the fund
-13%
MerckMRK
0.5% of the fund
-10%
Invesco Exch TRD SLF IDX FDBSMS
0.4% of the fund
-25%
S&T BancorpSTBA
0.4% of the fund
-4%
Invesco Exch TRD SLF IDX FDBSCR
0.4% of the fund
-16%
Procter & GamblePG
0.3% of the fund
-12%
Palantir TechnologiesPLTR
0.3% of the fund
-10%
Spdr Series TrustSPMD
0.3% of the fund
-3%
Automatic Data ProcessingADP
0.3% of the fund
-21%
Invesco Exch TRD SLF IDX FDBSMT
0.3% of the fund
-28%
Invesco Exch TRD SLF IDX FDBSMU
0.3% of the fund
-29%
Invesco Exch TRD SLF IDX FDBSCS
0.3% of the fund
-22%

Sold out

Sold their entire stake.

Vanguard Scottsdale FDSVCIT
-100%
Pinnacle West CapitalPNW
-100%
Ishares TRIEF
-100%
Honeywell InternationalHON
-100%
Thomson Reuters
-100%
Ishares TRTLT
-100%
Fidelity Covington TrustFDLO
-100%
Nuveen Quality Municipal Income FundNAD
-100%
Legg Mason ETF InvtLVHD
-100%
Vanguard Scottsdale FDSVTC
-100%
Blackrock Muniyield Quality FundMQY
-100%
Hologic
-100%
Spdr Series TrustBIL
-100%
Franklin Templeton ETF TRFLGV
-100%
DBX ETF TRDBEF
-100%
Invesco DB Multi-Sector CommDBA
-100%
Ishares TRIGSB
-100%
Invesco Exch Traded FD TR IIVRP
-100%
DuPont de NemoursDD
-100%
Ishares TRIGIB
-100%
First TR Exchange Trad FD VIFTGC
-100%
BNY Mellon ETF TrustBKAG
-100%
Spdr Series TrustSPTL
-100%
Franklin Master Intermediate Income TrustPIM
-100%
BlackRock Enhanced Large Cap Core FundCII
-100%

Holdings

AppleAAPL
Share
4.9%
Value
$30m
Shares
102,793
Held
Wisdomtree TRDOL
Share
3.7%
Value
$23m
Shares
306,315
-5%
Wisdomtree TRDNL
Share
3.4%
Value
$21m
Shares
452,268
-2%
Wisdomtree TREES
Share
3.3%
Value
$20m
Shares
293,975
+2%
Spdr Series TrustSLYV
Share
3.2%
Value
$20m
Shares
180,724
Held
Ishares TRGOVT
Share
3.2%
Value
$20m
Shares
861,313
+11%
First TR Exchng Traded FD VIBUFR
Share
2.4%
Value
$15m
Shares
402,453
Held
Ishares TREFG
Share
2.0%
Value
$12m
Shares
100,190
+11%
MicrosoftMSFT
Share
1.8%
Value
$11m
Shares
28,910
Held
First TR Exchange Traded FDFICS
Share
1.7%
Value
$10m
Shares
248,600
Held
ExxonMobil HoldingsXOM
Share
1.6%
Value
$10m
Shares
72,706
+53%
Spdr Series TrustSLYG
Share
1.6%
Value
$10m
Shares
80,325
-3%
Wisdomtree TRDLN
Share
1.5%
Value
$9m
Shares
96,015
Held
Spdr Series TrustSPYV
Share
1.5%
Value
$9m
Shares
152,069
Held
Spdr Series TrustSPYG
Share
1.5%
Value
$9m
Shares
75,509
-9%
J P Morgan Exchange Traded FJIG
Share
1.5%
Value
$9m
Shares
102,869
Held
Invesco Exch TRD SLF IDX FDBSMR
Share
1.4%
Value
$9m
Shares
367,608
+7%
BroadcomAVGO
Share
1.2%
Value
$7m
Shares
19,437
-5%
First TR Exch Traded FD IIIFPEI
Share
1.2%
Value
$7m
Shares
368,269
-7%
Invesco Exch TRD SLF IDX FDBSMQ
Share
1.1%
Value
$7m
Shares
292,767
+51%
NvidiaNVDA
Share
1.1%
Value
$7m
Shares
32,934
-2%
Spdr Series TrustSPTI
Share
1.1%
Value
$7m
Shares
229,094
-4%
Johnson & JohnsonJNJ
Share
1.0%
Value
$6m
Shares
25,096
-3%
Wisdomtree TRDES
Share
1.0%
Value
$6m
Shares
155,418
-2%
Amazon.comAMZN
Share
1.0%
Value
$6m
Shares
26,321
-5%
AlphabetGOOGL
Share
1.0%
Value
$6m
Shares
17,109
Held
Spdr Series TrustSPTS
Share
1.0%
Value
$6m
Shares
208,130
Held
JPMorgan ChaseJPM
Share
0.9%
Value
$6m
Shares
17,667
-20%
Ishares TREFV
Share
0.8%
Value
$5m
Shares
67,082
+15%
Ishares TRIWF
Share
0.8%
Value
$5m
Shares
40,700
-2%
Spdr Index SHS FDSSPEM
Share
0.8%
Value
$5m
Shares
97,507
Held
Proshares TREFAD
Share
0.8%
Value
$5m
Shares
109,687
+18%
Wisdomtree TRDWM
Share
0.8%
Value
$5m
Shares
62,725
Held
American Centy ETF TRQGRO
Share
0.7%
Value
$4m
Shares
36,956
+28%
AbbVieABBV
Share
0.7%
Value
$4m
Shares
16,434
Held
Doubleline ETF TrustDMBS
Share
0.6%
Value
$4m
Shares
76,610
New
Ishares TRIVW
Share
0.6%
Value
$4m
Shares
25,498
Held
Invesco Exch TRD SLF IDX FDBSCQ
Share
0.5%
Value
$3m
Shares
154,429
-13%
J P Morgan Exchange Traded FJPST
Share
0.5%
Value
$3m
Shares
58,569
+129%
MerckMRK
Share
0.5%
Value
$3m
Shares
22,676
-10%
Ishares TRIVV
Share
0.5%
Value
$3m
Shares
3,869
Held
AlphabetGOOG
Share
0.5%
Value
$3m
Shares
8,143
+6%
Cigna GroupCI
Share
0.5%
Value
$3m
Shares
10,359
Held
Vanguard Index FDSVUG
Share
0.5%
Value
$3m
Shares
33,068
Held
Invesco Exch TRD SLF IDX FDBSMS
Share
0.4%
Value
$3m
Shares
110,601
-25%
Berkshire HathawayBRK-B
Share
0.4%
Value
$3m
Shares
5,121
Held
Ishares TRISCG
Share
0.4%
Value
$2m
Shares
36,255
Held
S&T BancorpSTBA
Share
0.4%
Value
$2m
Shares
48,205
-4%
Invesco Exch TRD SLF IDX FDBSCR
Share
0.4%
Value
$2m
Shares
114,395
-16%
Vanguard Index FDSVOO
Share
0.4%
Value
$2m
Shares
3,250
Held
McDonald'sMCD
Share
0.4%
Value
$2m
Shares
8,026
Held
Procter & GamblePG
Share
0.3%
Value
$2m
Shares
14,324
-12%
OracleORCL
Share
0.3%
Value
$2m
Shares
14,220
Held
Palantir TechnologiesPLTR
Share
0.3%
Value
$2m
Shares
17,849
-10%
Vanguard Index FDSVTV
Share
0.3%
Value
$2m
Shares
9,440
Held
Ishares TRILCG
Share
0.3%
Value
$2m
Shares
16,690
+11%
Spdr Series TrustSPMD
Share
0.3%
Value
$2m
Shares
28,563
-3%
Vanguard World FDVGT
Share
0.3%
Value
$2m
Shares
15,992
Held
Automatic Data ProcessingADP
Share
0.3%
Value
$2m
Shares
8,481
-21%
Invesco QQQ TRQQQ
Share
0.3%
Value
$2m
Shares
2,544
Held
Invesco Exch TRD SLF IDX FDBSMT
Share
0.3%
Value
$2m
Shares
79,698
-28%
Ishares TRIWD
Share
0.3%
Value
$2m
Shares
7,512
Held
Invesco Exch TRD SLF IDX FDBSMU
Share
0.3%
Value
$2m
Shares
81,108
-29%
Vanguard Index FDSVTI
Share
0.3%
Value
$2m
Shares
4,579
Held
Abbott LaboratoriesABT
Share
0.3%
Value
$2m
Shares
18,615
Held
Invesco Exch TRD SLF IDX FDBSCS
Share
0.3%
Value
$2m
Shares
81,927
-22%
State STR Spdr S&P 500 ETF TSPY
Share
0.3%
Value
$2m
Shares
2,207
Held
Wisdomtree TRDTD
Share
0.3%
Value
$2m
Shares
17,587
+4%
J P Morgan Exchange Traded FHELO
Share
0.3%
Value
$2m
Shares
24,214
+58%
General ElectricGE
Share
0.3%
Value
$2m
Shares
4,353
+9%
TeslaTSLA
Share
0.3%
Value
$2m
Shares
3,849
-4%
Vanguard Index FDSVV
Share
0.3%
Value
$2m
Shares
4,641
Held
Ishares TRIWB
Share
0.3%
Value
$2m
Shares
3,880
+6%
Invesco Exchange Traded FD TSPHQ
Share
0.3%
Value
$2m
Shares
17,605
+6%
Vanguard Tax-Managed FDSVEA
Share
0.3%
Value
$2m
Shares
22,213
Held
Spdr Series TrustSPSM
Share
0.3%
Value
$2m
Shares
26,496
Held
Invesco Exch TRD SLF IDX FDBSMV
Share
0.2%
Value
$2m
Shares
71,944
-32%
Berkshire Hathaway INC DELBRK-A
Share
0.2%
Value
$1m
Shares
2
Held
Invesco Exch Traded FD TR IIRWL
Share
0.2%
Value
$1m
Shares
11,530
+31%
Spdr Series TrustMDYG
Share
0.2%
Value
$1m
Shares
13,098
-17%
Invesco Exch TRD SLF IDX FDBSJQ
Share
0.2%
Value
$1m
Shares
63,641
Held
ChevronCVX
Share
0.2%
Value
$1m
Shares
8,792
-10%
Cisco SystemsCSCO
Share
0.2%
Value
$1m
Shares
12,299
-35%
CorningGLW
Share
0.2%
Value
$1m
Shares
5,653
Held
Ishares TRICVT
Share
0.2%
Value
$1m
Shares
11,328
Held
Vanguard Whitehall FDSVYM
Share
0.2%
Value
$1m
Shares
8,710
Held
Marathon PetroleumMPC
Share
0.2%
Value
$1m
Shares
5,378
Held
Invesco Exch TRD SLF IDX FDBSMW
Share
0.2%
Value
$1m
Shares
54,685
+11%
Coca-ColaKO
Share
0.2%
Value
$1m
Shares
16,899
-23%
Advanced Micro DevicesAMD
Share
0.2%
Value
$1m
Shares
2,358
-4%
PepsiCoPEP
Share
0.2%
Value
$1m
Shares
9,888
Held
GE VernovaGEV
Share
0.2%
Value
$1m
Shares
1,075
+10%
PfizerPFE
Share
0.2%
Value
$1m
Shares
52,416
-13%
Ishares TRIWM
Share
0.2%
Value
$1m
Shares
4,159
-3%
Ishares TRIJT
Share
0.2%
Value
$1m
Shares
6,896
Held
TJX CompaniesTJX
Share
0.2%
Value
$1m
Shares
8,106
Held
UnitedHealth GroupUNH
Share
0.2%
Value
$1m
Shares
2,946
Held
Invesco Exch Traded FD TR IIPXF
Share
0.2%
Value
$1m
Shares
15,726
Held
MeridianMRBK
Share
0.2%
Value
$1m
Shares
59,366
Held
Spdr Index SHS FDSSPDW
Share
0.2%
Value
$1m
Shares
23,577
Held

Company	Share of fund	Value	Shares	Change
AppleAAPL	4.9%	$30m	102,793	Held
Wisdomtree TRDOL	3.7%	$23m	306,315	-5%
Wisdomtree TRDNL	3.4%	$21m	452,268	-2%
Wisdomtree TREES	3.3%	$20m	293,975	+2%
Spdr Series TrustSLYV	3.2%	$20m	180,724	Held
Ishares TRGOVT	3.2%	$20m	861,313	+11%
First TR Exchng Traded FD VIBUFR	2.4%	$15m	402,453	Held
Ishares TREFG	2.0%	$12m	100,190	+11%
MicrosoftMSFT	1.8%	$11m	28,910	Held
First TR Exchange Traded FDFICS	1.7%	$10m	248,600	Held
ExxonMobil HoldingsXOM	1.6%	$10m	72,706	+53%
Spdr Series TrustSLYG	1.6%	$10m	80,325	-3%
Wisdomtree TRDLN	1.5%	$9m	96,015	Held
Spdr Series TrustSPYV	1.5%	$9m	152,069	Held
Spdr Series TrustSPYG	1.5%	$9m	75,509	-9%
J P Morgan Exchange Traded FJIG	1.5%	$9m	102,869	Held
Invesco Exch TRD SLF IDX FDBSMR	1.4%	$9m	367,608	+7%
BroadcomAVGO	1.2%	$7m	19,437	-5%
First TR Exch Traded FD IIIFPEI	1.2%	$7m	368,269	-7%
Invesco Exch TRD SLF IDX FDBSMQ	1.1%	$7m	292,767	+51%
NvidiaNVDA	1.1%	$7m	32,934	-2%
Spdr Series TrustSPTI	1.1%	$7m	229,094	-4%
Johnson & JohnsonJNJ	1.0%	$6m	25,096	-3%
Wisdomtree TRDES	1.0%	$6m	155,418	-2%
Amazon.comAMZN	1.0%	$6m	26,321	-5%
AlphabetGOOGL	1.0%	$6m	17,109	Held
Spdr Series TrustSPTS	1.0%	$6m	208,130	Held
JPMorgan ChaseJPM	0.9%	$6m	17,667	-20%
Ishares TREFV	0.8%	$5m	67,082	+15%
Ishares TRIWF	0.8%	$5m	40,700	-2%
Spdr Index SHS FDSSPEM	0.8%	$5m	97,507	Held
Proshares TREFAD	0.8%	$5m	109,687	+18%
Wisdomtree TRDWM	0.8%	$5m	62,725	Held
American Centy ETF TRQGRO	0.7%	$4m	36,956	+28%
AbbVieABBV	0.7%	$4m	16,434	Held
Doubleline ETF TrustDMBS	0.6%	$4m	76,610	New
Ishares TRIVW	0.6%	$4m	25,498	Held
Invesco Exch TRD SLF IDX FDBSCQ	0.5%	$3m	154,429	-13%
J P Morgan Exchange Traded FJPST	0.5%	$3m	58,569	+129%
MerckMRK	0.5%	$3m	22,676	-10%
Ishares TRIVV	0.5%	$3m	3,869	Held
AlphabetGOOG	0.5%	$3m	8,143	+6%
Cigna GroupCI	0.5%	$3m	10,359	Held
Vanguard Index FDSVUG	0.5%	$3m	33,068	Held
Invesco Exch TRD SLF IDX FDBSMS	0.4%	$3m	110,601	-25%
Berkshire HathawayBRK-B	0.4%	$3m	5,121	Held
Ishares TRISCG	0.4%	$2m	36,255	Held
S&T BancorpSTBA	0.4%	$2m	48,205	-4%
Invesco Exch TRD SLF IDX FDBSCR	0.4%	$2m	114,395	-16%
Vanguard Index FDSVOO	0.4%	$2m	3,250	Held
McDonald'sMCD	0.4%	$2m	8,026	Held
Procter & GamblePG	0.3%	$2m	14,324	-12%
OracleORCL	0.3%	$2m	14,220	Held
Palantir TechnologiesPLTR	0.3%	$2m	17,849	-10%
Vanguard Index FDSVTV	0.3%	$2m	9,440	Held
Ishares TRILCG	0.3%	$2m	16,690	+11%
Spdr Series TrustSPMD	0.3%	$2m	28,563	-3%
Vanguard World FDVGT	0.3%	$2m	15,992	Held
Automatic Data ProcessingADP	0.3%	$2m	8,481	-21%
Invesco QQQ TRQQQ	0.3%	$2m	2,544	Held
Invesco Exch TRD SLF IDX FDBSMT	0.3%	$2m	79,698	-28%
Ishares TRIWD	0.3%	$2m	7,512	Held
Invesco Exch TRD SLF IDX FDBSMU	0.3%	$2m	81,108	-29%
Vanguard Index FDSVTI	0.3%	$2m	4,579	Held
Abbott LaboratoriesABT	0.3%	$2m	18,615	Held
Invesco Exch TRD SLF IDX FDBSCS	0.3%	$2m	81,927	-22%
State STR Spdr S&P 500 ETF TSPY	0.3%	$2m	2,207	Held
Wisdomtree TRDTD	0.3%	$2m	17,587	+4%
J P Morgan Exchange Traded FHELO	0.3%	$2m	24,214	+58%
General ElectricGE	0.3%	$2m	4,353	+9%
TeslaTSLA	0.3%	$2m	3,849	-4%
Vanguard Index FDSVV	0.3%	$2m	4,641	Held
Ishares TRIWB	0.3%	$2m	3,880	+6%
Invesco Exchange Traded FD TSPHQ	0.3%	$2m	17,605	+6%
Vanguard Tax-Managed FDSVEA	0.3%	$2m	22,213	Held
Spdr Series TrustSPSM	0.3%	$2m	26,496	Held
Invesco Exch TRD SLF IDX FDBSMV	0.2%	$2m	71,944	-32%
Berkshire Hathaway INC DELBRK-A	0.2%	$1m	2	Held
Invesco Exch Traded FD TR IIRWL	0.2%	$1m	11,530	+31%
Spdr Series TrustMDYG	0.2%	$1m	13,098	-17%
Invesco Exch TRD SLF IDX FDBSJQ	0.2%	$1m	63,641	Held
ChevronCVX	0.2%	$1m	8,792	-10%
Cisco SystemsCSCO	0.2%	$1m	12,299	-35%
CorningGLW	0.2%	$1m	5,653	Held
Ishares TRICVT	0.2%	$1m	11,328	Held
Vanguard Whitehall FDSVYM	0.2%	$1m	8,710	Held
Marathon PetroleumMPC	0.2%	$1m	5,378	Held
Invesco Exch TRD SLF IDX FDBSMW	0.2%	$1m	54,685	+11%
Coca-ColaKO	0.2%	$1m	16,899	-23%
Advanced Micro DevicesAMD	0.2%	$1m	2,358	-4%
PepsiCoPEP	0.2%	$1m	9,888	Held
GE VernovaGEV	0.2%	$1m	1,075	+10%
PfizerPFE	0.2%	$1m	52,416	-13%
Ishares TRIWM	0.2%	$1m	4,159	-3%
Ishares TRIJT	0.2%	$1m	6,896	Held
TJX CompaniesTJX	0.2%	$1m	8,106	Held
UnitedHealth GroupUNH	0.2%	$1m	2,946	Held
Invesco Exch Traded FD TR IIPXF	0.2%	$1m	15,726	Held
MeridianMRBK	0.2%	$1m	59,366	Held
Spdr Index SHS FDSSPDW	0.2%	$1m	23,577	Held

Showing the largest 100 of 1,356.

Over time and by industry

Value over time

Jun '25

Dec '25

Jun '26

Value is up 22.9% since 30 June 2025.

Where the money is

Technology11.7%

Health care4.6%

Financial services4.3%

Retail & consumer2.8%

Industrials2.7%

Energy2.3%

Media & telecom2.1%

Everyday goods1.5%

Utilities0.8%

Materials0.2%

Real estate0.2%

Other66.7%

From the fund's 13F filings. They list US stocks and options only, 45 days after each quarter, and leave out cash, bonds, shorts and foreign shares.