Fluent Financial
DALLAS, TXfiles as Fluent Financial, LLC
$280m in 57 US stocks at the end of 30 June 2026. The top 10 are 66.4% of the money. It changed about 47.1% of the portfolio this quarter.
Value
$280m
Stocks
57
Top 10 share
66.4%
Turnover
47.1%
What changed this quarter
New
Bought for the first time this quarter.
- Vanguard Intl Equity Index FVWO3.7% of the fund
- MicrosoftMSFT1.9% of the fund
- Vaneck ETF TrustPPH1.5% of the fund
- PaychexPAYX1.0% of the fund
- Paycom SoftwarePAYC0.9% of the fund
- SalesforceCRM0.8% of the fund
- WorkdayWDAY0.8% of the fund
- AtlassianTEAM0.8% of the fund
- Columbia SportswearCOLM0.6% of the fund
- Abbott LaboratoriesABT0.6% of the fund
- Kimberly-ClarkKMB0.5% of the fund
- IntuitINTU0.5% of the fund
- McCormickMKC0.5% of the fund
- Campbell'sCPB0.5% of the fund
- Procter & GamblePG0.5% of the fund
- Kraft HeinzKHC0.5% of the fund
- CloroxCLX0.5% of the fund
- McDonald'sMCD0.4% of the fund
- FigmaFIG0.3% of the fund
- HubspotHUBS0.3% of the fund
- PegasystemsPEGA0.3% of the fund
- LiquidiaLQDA0.1% of the fund
- New York Life Invts Active EMMIT<0.1% of the fund
- ArcosaACA<0.1% of the fund
- TeslaTSLA<0.1% of the fund
Added
Bought more of a stock they already held.
- Ishares TREFA17.1% of the fund+98%
- State STR Spdr S&P 500 ETF TSPY14.6% of the fund+707%
- Ishares TRIWM9.8% of the fund+68%
- Invesco QQQ TRQQQ3.3% of the fund+63%
- Invesco Exchange Traded FD TRSP3.1% of the fund+3%
- Vanguard Intl Equity Index FVGK2.6% of the fund+4%
- New York Life Invts Active EMMIN2.4% of the fund+6%
- Vanguard Index FDSVBR1.5% of the fund+3%
- Ishares TRAGZ1.5% of the fund+6%
- AB Active EtfsTAFI1.4% of the fund+5%
- ServiceNowNOW0.9% of the fund+165%
- MorningstarMORN0.8% of the fund+150%
- CintasCTAS0.3% of the fund+3%
Cut
Sold some of their stake.
- Vanguard World FDEDV5.9% of the fund-52%
- J P Morgan Exchange Traded FJPST4.0% of the fund-83%
- Ishares TREEM1.6% of the fund-76%
- United Parcel ServiceUPS0.9% of the fund-55%
- AdobeADBE0.9% of the fund-36%
- AppleAAPL0.2% of the fund-12%
- ExxonMobil HoldingsXOM0.2% of the fund-2%
- AlphabetGOOG0.1% of the fund-21%
Sold out
Sold their entire stake.
- Constellation BrandsSTZ-100%
- General MillsGIS-100%
- PepsiCoPEP-100%
- Select Sector Spdr TRXLP-100%
- Cooper CompaniesCOO-100%
- Archer-Daniels-MidlandADM-100%
- Advance Auto PartsAAP-100%
- AlcoaAA-100%
- Select Sector Spdr TRXLU-100%
- Select Sector Spdr TRXLV-100%
- Ishares TRIGV-100%
Holdings
- Ishares TREFA
- Share
- 17.1%
- Value
- $48m
- Shares
- 460,833
+98%
- State STR Spdr S&P 500 ETF TSPY
- Share
- 14.6%
- Value
- $41m
- Shares
- 54,729
+707%
- Ishares TRIWM
- Share
- 9.8%
- Value
- $27m
- Shares
- 91,126
+68%
- Vanguard World FDEDV
- Share
- 5.9%
- Value
- $17m
- Shares
- 254,318
-52%
- J P Morgan Exchange Traded FJPST
- Share
- 4.0%
- Value
- $11m
- Shares
- 219,706
-83%
- Vanguard Intl Equity Index FVWO
- Share
- 3.7%
- Value
- $10m
- Shares
- 171,441
New
- Invesco QQQ TRQQQ
- Share
- 3.3%
- Value
- $9m
- Shares
- 12,449
+63%
- Invesco Exchange Traded FD TRSP
- Share
- 3.1%
- Value
- $9m
- Shares
- 40,438
+3%
- Vanguard Intl Equity Index FVGK
- Share
- 2.6%
- Value
- $7m
- Shares
- 83,241
+4%
- New York Life Invts Active EMMIN
- Share
- 2.4%
- Value
- $7m
- Shares
- 279,633
+6%
- Ishares TREEM
- Share
- 1.6%
- Value
- $5m
- Shares
- 67,525
-76%
- Ishares TRIJR
- Share
- 1.6%
- Value
- $5m
- Shares
- 31,013
Held
- Vanguard Index FDSVBK
- Share
- 1.6%
- Value
- $5m
- Shares
- 12,345
Held
- Ishares TRIJH
- Share
- 1.6%
- Value
- $4m
- Shares
- 57,975
Held
- Ishares TRQUAL
- Share
- 1.6%
- Value
- $4m
- Shares
- 20,075
Held
- Vanguard Index FDSVBR
- Share
- 1.5%
- Value
- $4m
- Shares
- 17,655
+3%
- Vaneck ETF TrustPPH
- Share
- 1.5%
- Value
- $4m
- Shares
- 38,992
New
- Ishares TRAGZ
- Share
- 1.5%
- Value
- $4m
- Shares
- 38,521
+6%
- AB Active EtfsTAFI
- Share
- 1.4%
- Value
- $4m
- Shares
- 158,224
+5%
- Ishares TRACWX
- Share
- 1.3%
- Value
- $4m
- Shares
- 48,046
Held
- Ishares TRIWV
- Share
- 0.2%
- Value
- $494,624
- Shares
- 1,160
Held
- Vanguard Index FDSVOO
- Share
- 0.1%
- Value
- $317,993
- Shares
- 463
Held
- Ishares TRUSMV
- Share
- 0.1%
- Value
- $294,299
- Shares
- 3,051
Held
- New York Life Invts Active EMMIT
- Share
- <0.1%
- Value
- $250,805
- Shares
- 10,300
New
- Vanguard Whitehall FDSVYM
- Share
- <0.1%
- Value
- $226,299
- Shares
- 1,432
Held
| Company | Share of fund | Value | Shares | Change |
|---|---|---|---|---|
| Ishares TREFA | 17.1% | $48m | 460,833 | +98% |
| State STR Spdr S&P 500 ETF TSPY | 14.6% | $41m | 54,729 | +707% |
| Ishares TRIWM | 9.8% | $27m | 91,126 | +68% |
| Vanguard World FDEDV | 5.9% | $17m | 254,318 | -52% |
| J P Morgan Exchange Traded FJPST | 4.0% | $11m | 219,706 | -83% |
| Vanguard Intl Equity Index FVWO | 3.7% | $10m | 171,441 | New |
| Invesco QQQ TRQQQ | 3.3% | $9m | 12,449 | +63% |
| Invesco Exchange Traded FD TRSP | 3.1% | $9m | 40,438 | +3% |
| Vanguard Intl Equity Index FVGK | 2.6% | $7m | 83,241 | +4% |
| New York Life Invts Active EMMIN | 2.4% | $7m | 279,633 | +6% |
| MicrosoftMSFT | 1.9% | $5m | 14,386 | New |
| Ishares TREEM | 1.6% | $5m | 67,525 | -76% |
| Ishares TRIJR | 1.6% | $5m | 31,013 | Held |
| Vanguard Index FDSVBK | 1.6% | $5m | 12,345 | Held |
| Ishares TRIJH | 1.6% | $4m | 57,975 | Held |
| Ishares TRQUAL | 1.6% | $4m | 20,075 | Held |
| Vanguard Index FDSVBR | 1.5% | $4m | 17,655 | +3% |
| Vaneck ETF TrustPPH | 1.5% | $4m | 38,992 | New |
| Ishares TRAGZ | 1.5% | $4m | 38,521 | +6% |
| AB Active EtfsTAFI | 1.4% | $4m | 158,224 | +5% |
| Ishares TRACWX | 1.3% | $4m | 48,046 | Held |
| PaychexPAYX | 1.0% | $3m | 27,686 | New |
| United Parcel ServiceUPS | 0.9% | $3m | 24,390 | -55% |
| AdobeADBE | 0.9% | $3m | 12,756 | -36% |
| ServiceNowNOW | 0.9% | $2m | 24,717 | +165% |
| Paycom SoftwarePAYC | 0.9% | $2m | 19,410 | New |
| SalesforceCRM | 0.8% | $2m | 14,458 | New |
| WorkdayWDAY | 0.8% | $2m | 18,370 | New |
| MorningstarMORN | 0.8% | $2m | 14,362 | +150% |
| AtlassianTEAM | 0.8% | $2m | 28,780 | New |
| EcolabECL | 0.8% | $2m | 7,977 | Held |
| Columbia SportswearCOLM | 0.6% | $2m | 28,104 | New |
| Abbott LaboratoriesABT | 0.6% | $2m | 19,082 | New |
| Kimberly-ClarkKMB | 0.5% | $1m | 13,509 | New |
| IntuitINTU | 0.5% | $1m | 5,570 | New |
| McCormickMKC | 0.5% | $1m | 28,133 | New |
| Campbell'sCPB | 0.5% | $1m | 62,577 | New |
| Procter & GamblePG | 0.5% | $1m | 9,457 | New |
| Kraft HeinzKHC | 0.5% | $1m | 58,483 | New |
| CloroxCLX | 0.5% | $1m | 13,868 | New |
| McDonald'sMCD | 0.4% | $1m | 4,389 | New |
| CintasCTAS | 0.3% | $869,109 | 5,110 | +3% |
| FigmaFIG | 0.3% | $765,478 | 42,315 | New |
| HubspotHUBS | 0.3% | $762,709 | 4,179 | New |
| PegasystemsPEGA | 0.3% | $739,300 | 24,668 | New |
| AppleAAPL | 0.2% | $689,792 | 2,384 | -12% |
| ExxonMobil HoldingsXOM | 0.2% | $655,778 | 4,797 | -2% |
| Ishares TRIWV | 0.2% | $494,624 | 1,160 | Held |
| Vanguard Index FDSVOO | 0.1% | $317,993 | 463 | Held |
| Ishares TRUSMV | 0.1% | $294,299 | 3,051 | Held |
| AlphabetGOOG | 0.1% | $288,671 | 817 | -21% |
| LiquidiaLQDA | 0.1% | $287,028 | 3,600 | New |
| New York Life Invts Active EMMIT | <0.1% | $250,805 | 10,300 | New |
| Vanguard Whitehall FDSVYM | <0.1% | $226,299 | 1,432 | Held |
| ArcosaACA | <0.1% | $224,618 | 1,546 | New |
| TeslaTSLA | <0.1% | $221,236 | 526 | New |
| MastercardMA | <0.1% | $218,280 | 425 | Held |
Over time and by industry
Value over time
Jun '25
Dec '25
Jun '26
Value is up 15.4% since 30 June 2025.
Where the money is
Technology8.6%
Everyday goods3.0%
Industrials2.3%
Retail & consumer1.1%
Financial services0.9%
Materials0.8%
Health care0.7%
Energy0.2%
Media & telecom0.1%
Other82.3%
From the fund's 13F filings. They list US stocks and options only, 45 days after each quarter, and leave out cash, bonds, shorts and foreign shares.