Nicolet Advisory Services
GREEN BAY, WIfiles as NICOLET ADVISORY SERVICES, LLC
$1.5bn in 421 US stocks at the end of 31 December 2025. The top 10 are 49.4% of the money. It changed about 26.1% of the portfolio this quarter.
Value
$1.5bn
Stocks
421
Top 10 share
49.4%
Turnover
26.1%
What changed this quarter
New
Bought for the first time this quarter.
- Vanguard Scottsdale FDSVONE0.3% of the fund
- RTXRTX0.2% of the fund
- Spdr Index SHS FDSCWI0.2% of the fund
- Lazard Active ETF TRGLIX0.1% of the fund
- Travelers CompaniesTRV0.1% of the fund
- Ishares TRIWO0.1% of the fund
- American Centy ETF TRAVDE<0.1% of the fund
- Vanguard Index FDSVXF<0.1% of the fund
- Midwestone Finl Group INC New.comMOFG<0.1% of the fund
- Schneider NationalSNDR<0.1% of the fund
- Ishares TRIWR<0.1% of the fund
- Vanguard Scottsdale FDSVTWO<0.1% of the fund
- Schwab Strategic TRSCHX<0.1% of the fund
- Profesionally Managed PortfoAKRE<0.1% of the fund
- L3harris TechnologiesLHX<0.1% of the fund
- TargetTGT<0.1% of the fund
- T Rowe Price Exchange-TradedTBUX<0.1% of the fund
- Invesco Exchange Traded FD TSPHQ<0.1% of the fund
- Annaly Capital ManagementNLY<0.1% of the fund
- Constellation BrandsSTZ<0.1% of the fund
- DonaldsonDCI<0.1% of the fund
- GXO LogisticsGXO<0.1% of the fund
- UnifirstUNF<0.1% of the fund
- Assured GuarantyAGO<0.1% of the fund
- Hilton Worldwide HoldingsHLT<0.1% of the fund
Added
Bought more of a stock they already held.
- Spdr Series TrustSPYM19.9% of the fund+10919%
- American Centy ETF TRAVEM4.1% of the fund+54%
- AppleAAPL3.5% of the fund+6%
- Ishares TRITOT3.2% of the fund+14%
- Vanguard Tax-Managed FDSVEA3.2% of the fund+28%
- Vanguard MUN BD FDSVTEB2.4% of the fund+24%
- Vanguard Index FDSVO2.2% of the fund+16%
- Fidelity Merrimack STR TRFBND1.8% of the fund+6%
- MicrosoftMSFT1.8% of the fund+9%
- Vanguard Index FDSVOO1.6% of the fund+39%
- JPMorgan ChaseJPM1.5% of the fund+6%
- NvidiaNVDA1.5% of the fund+20%
- Vanguard BD Index FDSBND1.3% of the fund+3%
- Victory Portfolios IIUITB1.2% of the fund+10%
- Amazon.comAMZN1.1% of the fund+19%
- WEC Energy GroupWEC1.0% of the fund+3%
- Vanguard Index FDSVB0.9% of the fund+23%
- Vanguard Index FDSVTV0.8% of the fund+13%
- AlphabetGOOG0.8% of the fund+43%
- Ishares TRMUB0.7% of the fund+3%
- State STR Spdr S&P 500 ETF TSPY0.7% of the fund+3%
- Ishares TRSUB0.6% of the fund+14%
- Home DepotHD0.5% of the fund+3%
- Coca-ColaKO0.5% of the fund+19%
- Meta PlatformsMETA0.5% of the fund+17%
Cut
Sold some of their stake.
- Spdr Series TrustSPYV4.7% of the fund-62%
- Spdr Series TrustSPYG4.3% of the fund-62%
- Procter & GamblePG1.2% of the fund-3%
- American Centy ETF TRAVRE1.2% of the fund-19%
- Vanguard Scottsdale FDSVGSH0.8% of the fund-6%
- Principal Exchange Traded FDYLD0.6% of the fund-20%
- Vanguard Index FDSVUG0.6% of the fund-8%
- Alps ETF TRAMLP0.5% of the fund-25%
- Jpmorgan Chase FinlAMJB0.4% of the fund-57%
- Bank FirstBFC0.3% of the fund-10%
- PepsiCoPEP0.3% of the fund-18%
- Abbott LaboratoriesABT0.3% of the fund-8%
- Dimensional ETF TrustDFAC0.2% of the fund-19%
- Vanguard Index FDSVTI0.2% of the fund-3%
- Spdr Index SHS FDSSPDW0.2% of the fund-9%
- Ishares TRIWF0.2% of the fund-20%
- AbbVieABBV0.2% of the fund-4%
- International Business MachinesIBM0.2% of the fund-2%
- ChevronCVX0.1% of the fund-3%
- Honeywell InternationalHON0.1% of the fund-26%
- General ElectricGE0.1% of the fund-6%
- Capital One FinancialCOF0.1% of the fund-7%
- Spdr Series TrustTFI<0.1% of the fund-5%
- Thermo Fisher ScientificTMO<0.1% of the fund-9%
- Palantir TechnologiesPLTR<0.1% of the fund-4%
Sold out
Sold their entire stake.
- RTXRTX-100%
- Travelers Companies-100%
- Spdr Index SHS FDSGII-100%
- TrexTREX-100%
- VertexVERX-100%
- DuPont de NemoursDD-100%
- Oxford Lane CAP-100%
- Oxford Lane CapitalOXLC-100%
- Parker-HannifinPH-100%
- ValvolineVVV-100%
- Select Sector Spdr TRXLP-100%
- Allete-100%
- Marvell TechnologyMRVL-100%
- Fidelity Wise Origin BitcoinFBTC-100%
- J&J Snack FoodsJJSF-100%
- W.W. GraingerGWW-100%
- Truist FinancialTFC-100%
- J P Morgan Exchange Traded FJPST-100%
- Otis WorldwideOTIS-100%
- Public StoragePSA-100%
- Target-100%
- Owens CorningOC-100%
- CDWCDW-100%
- Crown CastleCCI-100%
- Caci InternationalCACI-100%
Holdings
- Spdr Series TrustSPYM
- Share
- 19.9%
- Value
- $295m
- Shares
- 3,610,494
+10919%
- Spdr Series TrustSPYV
- Share
- 4.7%
- Value
- $70m
- Shares
- 1,208,677
-62%
- Spdr Series TrustSPYG
- Share
- 4.3%
- Value
- $63m
- Shares
- 585,065
-62%
- American Centy ETF TRAVEM
- Share
- 4.1%
- Value
- $61m
- Shares
- 754,863
+54%
- Ishares TRITOT
- Share
- 3.2%
- Value
- $47m
- Shares
- 307,968
+14%
- Vanguard Tax-Managed FDSVEA
- Share
- 3.2%
- Value
- $47m
- Shares
- 720,525
+28%
- Vanguard MUN BD FDSVTEB
- Share
- 2.4%
- Value
- $35m
- Shares
- 695,282
+24%
- Vanguard Index FDSVO
- Share
- 2.2%
- Value
- $32m
- Shares
- 107,901
+16%
- Fidelity Merrimack STR TRFBND
- Share
- 1.8%
- Value
- $27m
- Shares
- 591,999
+6%
- Vanguard Index FDSVOO
- Share
- 1.6%
- Value
- $24m
- Shares
- 37,910
+39%
- Vanguard BD Index FDSBND
- Share
- 1.3%
- Value
- $19m
- Shares
- 260,374
+3%
- Victory Portfolios IIUITB
- Share
- 1.2%
- Value
- $18m
- Shares
- 389,946
+10%
- American Centy ETF TRAVRE
- Share
- 1.2%
- Value
- $17m
- Shares
- 388,797
-19%
- Vanguard Index FDSVB
- Share
- 0.9%
- Value
- $14m
- Shares
- 50,012
+23%
- Ishares TRIVV
- Share
- 0.8%
- Value
- $13m
- Shares
- 18,022
Held
- Vanguard Index FDSVTV
- Share
- 0.8%
- Value
- $12m
- Shares
- 62,921
+13%
- Vanguard Scottsdale FDSVGSH
- Share
- 0.8%
- Value
- $11m
- Shares
- 194,125
-6%
- Ishares TRMUB
- Share
- 0.7%
- Value
- $11m
- Shares
- 99,281
+3%
- State STR Spdr S&P 500 ETF TSPY
- Share
- 0.7%
- Value
- $10m
- Shares
- 14,510
+3%
- Ishares TRSUB
- Share
- 0.6%
- Value
- $8m
- Shares
- 77,478
+14%
- Principal Exchange Traded FDYLD
- Share
- 0.6%
- Value
- $8m
- Shares
- 433,302
-20%
- Vanguard Index FDSVUG
- Share
- 0.6%
- Value
- $8m
- Shares
- 16,740
-8%
- Alps ETF TRAMLP
- Share
- 0.5%
- Value
- $8m
- Shares
- 160,871
-25%
- Jpmorgan Chase FinlAMJB
- Share
- 0.4%
- Value
- $7m
- Shares
- 211,761
-57%
- Vanguard Scottsdale FDSVONE
- Share
- 0.3%
- Value
- $5m
- Shares
- 16,135
New
- State STR Spdr S&P Midcap 40MDY
- Share
- 0.3%
- Value
- $5m
- Shares
- 8,023
+14%
- Vanguard Scottsdale FDSVGIT
- Share
- 0.3%
- Value
- $4m
- Shares
- 74,685
+5%
- Dimensional ETF TrustDFAC
- Share
- 0.2%
- Value
- $4m
- Shares
- 89,230
-19%
- Vanguard Index FDSVTI
- Share
- 0.2%
- Value
- $4m
- Shares
- 10,470
-3%
- Spdr Series TrustSPSM
- Share
- 0.2%
- Value
- $3m
- Shares
- 63,476
+3%
- Spdr Index SHS FDSCWI
- Share
- 0.2%
- Value
- $3m
- Shares
- 73,730
New
- Spdr Index SHS FDSSPDW
- Share
- 0.2%
- Value
- $3m
- Shares
- 58,053
-9%
- Vanguard Specialized FundsVIG
- Share
- 0.2%
- Value
- $3m
- Shares
- 11,357
Held
- Ishares TRIVW
- Share
- 0.2%
- Value
- $3m
- Shares
- 20,367
Held
- Ishares TRIWF
- Share
- 0.2%
- Value
- $2m
- Shares
- 5,113
-20%
- Spdr Series TrustSPTM
- Share
- 0.2%
- Value
- $2m
- Shares
- 28,587
+44%
- Ishares TRIWP
- Share
- 0.1%
- Value
- $2m
- Shares
- 15,203
+149%
- Lazard Active ETF TRGLIX
- Share
- 0.1%
- Value
- $2m
- Shares
- 84,500
New
- Ishares TRSCZ
- Share
- 0.1%
- Value
- $2m
- Shares
- 25,347
+11%
- Ishares TRIWO
- Share
- 0.1%
- Value
- $2m
- Shares
- 5,293
New
- Vanguard World FDMGK
- Share
- 0.1%
- Value
- $2m
- Shares
- 4,112
Held
- Ishares TRIVE
- Share
- 0.1%
- Value
- $2m
- Shares
- 7,520
Held
| Company | Share of fund | Value | Shares | Change |
|---|---|---|---|---|
| Spdr Series TrustSPYM | 19.9% | $295m | 3,610,494 | +10919% |
| Spdr Series TrustSPYV | 4.7% | $70m | 1,208,677 | -62% |
| Spdr Series TrustSPYG | 4.3% | $63m | 585,065 | -62% |
| American Centy ETF TRAVEM | 4.1% | $61m | 754,863 | +54% |
| AppleAAPL | 3.5% | $52m | 201,637 | +6% |
| Ishares TRITOT | 3.2% | $47m | 307,968 | +14% |
| Vanguard Tax-Managed FDSVEA | 3.2% | $47m | 720,525 | +28% |
| Vanguard MUN BD FDSVTEB | 2.4% | $35m | 695,282 | +24% |
| Vanguard Index FDSVO | 2.2% | $32m | 107,901 | +16% |
| Berkshire HathawayBRK-B | 2.0% | $29m | 58,069 | Held |
| Fidelity Merrimack STR TRFBND | 1.8% | $27m | 591,999 | +6% |
| MicrosoftMSFT | 1.8% | $26m | 55,206 | +9% |
| Vanguard Index FDSVOO | 1.6% | $24m | 37,910 | +39% |
| JPMorgan ChaseJPM | 1.5% | $23m | 70,008 | +6% |
| NvidiaNVDA | 1.5% | $22m | 117,178 | +20% |
| Vanguard BD Index FDSBND | 1.3% | $19m | 260,374 | +3% |
| Victory Portfolios IIUITB | 1.2% | $18m | 389,946 | +10% |
| Procter & GamblePG | 1.2% | $18m | 124,120 | -3% |
| American Centy ETF TRAVRE | 1.2% | $17m | 388,797 | -19% |
| Amazon.comAMZN | 1.1% | $16m | 64,931 | +19% |
| AlphabetGOOGL | 1.1% | $16m | 47,777 | Held |
| WEC Energy GroupWEC | 1.0% | $15m | 138,208 | +3% |
| Vanguard Index FDSVB | 0.9% | $14m | 50,012 | +23% |
| Ishares TRIVV | 0.8% | $13m | 18,022 | Held |
| Vanguard Index FDSVTV | 0.8% | $12m | 62,921 | +13% |
| Vanguard Scottsdale FDSVGSH | 0.8% | $11m | 194,125 | -6% |
| AlphabetGOOG | 0.8% | $11m | 33,704 | +43% |
| Ishares TRMUB | 0.7% | $11m | 99,281 | +3% |
| State STR Spdr S&P 500 ETF TSPY | 0.7% | $10m | 14,510 | +3% |
| Ishares TRSUB | 0.6% | $8m | 77,478 | +14% |
| Principal Exchange Traded FDYLD | 0.6% | $8m | 433,302 | -20% |
| Vanguard Index FDSVUG | 0.6% | $8m | 16,740 | -8% |
| Home DepotHD | 0.5% | $8m | 21,667 | +3% |
| Coca-ColaKO | 0.5% | $8m | 114,363 | +19% |
| Alps ETF TRAMLP | 0.5% | $8m | 160,871 | -25% |
| Meta PlatformsMETA | 0.5% | $7m | 11,446 | +17% |
| Jpmorgan Chase FinlAMJB | 0.4% | $7m | 211,761 | -57% |
| OshkoshOSK | 0.4% | $6m | 42,601 | Held |
| WalmartWMT | 0.4% | $6m | 49,948 | +4% |
| BroadcomAVGO | 0.4% | $6m | 16,047 | +21% |
| Vanguard Scottsdale FDSVONE | 0.3% | $5m | 16,135 | New |
| State STR Spdr S&P Midcap 40MDY | 0.3% | $5m | 8,023 | +14% |
| Bank FirstBFC | 0.3% | $5m | 40,765 | -10% |
| PepsiCoPEP | 0.3% | $5m | 35,081 | -18% |
| BoeingBA | 0.3% | $5m | 20,406 | +10% |
| Abbott LaboratoriesABT | 0.3% | $5m | 36,484 | -8% |
| ExxonMobil HoldingsXOM | 0.3% | $5m | 36,660 | +6% |
| TeslaTSLA | 0.3% | $5m | 10,109 | +5% |
| EatonETN | 0.3% | $5m | 13,674 | +12% |
| Vanguard Scottsdale FDSVGIT | 0.3% | $4m | 74,685 | +5% |
| TJX CompaniesTJX | 0.3% | $4m | 27,737 | +15% |
| Eli LillyLLY | 0.3% | $4m | 3,917 | +13% |
| Costco WholesaleCOST | 0.3% | $4m | 4,429 | +22% |
| Philip Morris InternationalPM | 0.3% | $4m | 24,999 | Held |
| Micron TechnologyMU | 0.3% | $4m | 11,116 | +6% |
| OracleORCL | 0.3% | $4m | 18,208 | +7% |
| MastercardMA | 0.2% | $4m | 6,519 | +35% |
| Dimensional ETF TrustDFAC | 0.2% | $4m | 89,230 | -19% |
| Vanguard Index FDSVTI | 0.2% | $4m | 10,470 | -3% |
| CaterpillarCAT | 0.2% | $4m | 5,691 | +15% |
| Johnson & JohnsonJNJ | 0.2% | $3m | 16,128 | +9% |
| Wells Fargo & CompanyWFC | 0.2% | $3m | 34,538 | Held |
| Cisco SystemsCSCO | 0.2% | $3m | 44,183 | +16% |
| Spdr Series TrustSPSM | 0.2% | $3m | 63,476 | +3% |
| RTXRTX | 0.2% | $3m | 15,217 | New |
| Spdr Index SHS FDSCWI | 0.2% | $3m | 73,730 | New |
| Spdr Index SHS FDSSPDW | 0.2% | $3m | 58,053 | -9% |
| Associated Banc-CorpASB | 0.2% | $3m | 100,421 | Held |
| McDonald'sMCD | 0.2% | $3m | 8,412 | +15% |
| Charles SchwabSCHW | 0.2% | $3m | 25,183 | +7% |
| Vanguard Specialized FundsVIG | 0.2% | $3m | 11,357 | Held |
| Ishares TRIVW | 0.2% | $3m | 20,367 | Held |
| BlackstoneBX | 0.2% | $3m | 15,985 | +26% |
| Ishares TRIWF | 0.2% | $2m | 5,113 | -20% |
| Advanced Micro DevicesAMD | 0.2% | $2m | 11,742 | +25% |
| Spdr Series TrustSPTM | 0.2% | $2m | 28,587 | +44% |
| AbbVieABBV | 0.2% | $2m | 10,869 | -4% |
| International Business MachinesIBM | 0.2% | $2m | 7,313 | -2% |
| Walt DisneyDIS | 0.1% | $2m | 19,320 | +13% |
| Ishares TRIWP | 0.1% | $2m | 15,203 | +149% |
| Lazard Active ETF TRGLIX | 0.1% | $2m | 84,500 | New |
| Analog DevicesADI | 0.1% | $2m | 7,088 | +64% |
| Travelers CompaniesTRV | 0.1% | $2m | 7,340 | New |
| Ishares TRSCZ | 0.1% | $2m | 25,347 | +11% |
| VisaV | 0.1% | $2m | 5,611 | Held |
| ChevronCVX | 0.1% | $2m | 11,738 | -3% |
| Bank of AmericaBAC | 0.1% | $2m | 34,401 | Held |
| SalesforceCRM | 0.1% | $2m | 7,237 | +36% |
| General DynamicsGD | 0.1% | $2m | 5,107 | +25% |
| Ishares TRIWO | 0.1% | $2m | 5,293 | New |
| Vanguard World FDMGK | 0.1% | $2m | 4,112 | Held |
| CitigroupC | 0.1% | $2m | 14,398 | +38% |
| NextEra EnergyNEE | 0.1% | $2m | 20,223 | +14% |
| Honeywell InternationalHON | 0.1% | $2m | 7,835 | -26% |
| Ishares TRIVE | 0.1% | $2m | 7,520 | Held |
| NetflixNFLX | 0.1% | $2m | 18,144 | +6% |
| General ElectricGE | 0.1% | $2m | 4,998 | -6% |
| Altria GroupMO | 0.1% | $2m | 27,540 | +4% |
| CencoraCOR | 0.1% | $2m | 4,659 | +46% |
| Capital One FinancialCOF | 0.1% | $2m | 6,584 | -7% |
Showing the largest 100 of 421.
Over time and by industry
Value over time
Jun '25
Dec '25
Value is up 26.3% since 30 June 2025.
Where the money is
Technology10.1%
Financial services6.7%
Industrials3.8%
Everyday goods3.5%
Retail & consumer3.1%
Media & telecom2.8%
Health care2.4%
Utilities1.4%
Energy0.9%
Materials0.3%
Real estate0.2%
Other64.9%
From the fund's 13F filings. They list US stocks and options only, 45 days after each quarter, and leave out cash, bonds, shorts and foreign shares.